9.1
Excellent
205 USD
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Helena Sands in Sunny Beach

🌍
Bulgaria, Sunny Beach, Slnchev Bryag, Slanchev Bryag
● Center: 2.1 km
🌞 Beach - 0 min
➊ 1 line
☎ Phone: +359 55 420 010Show

Rooms are spacious and cleaned daily with fresh towels and linen changed often Food is varied, fresh, and often described as excellent or 5-star quality Spa facilities including indoor pool, Turkish bath, sauna, and massage services Free sunbeds, umbrellas, and towels on the beach and by the pool Friendly and attentive staff praised for their service and multilingual abilities Quiet location away from the noisy central strip, preferred by older guests Some guests report loud music from the hotel’s beach bar and neighboring hotels disturbing sleep Drinks at dinner and on the beach are expensive, with limited complimentary options Front desk service is sometimes described as unhelpful or indifferent Complaints about the quality of some facilities like hairdryers and slippery poolside areas Issues with beach sunbed availability due to early reservation with towels Reports of missing personal items and concerns about room security due to daily cleaning
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Rooms and prices

2 guests
Adults2+
Children under 170+
Age7+
Age7+
Age7+
Age7+
Age7+
Age7+
Age7+
Age7+
Age7+
Age7+
Check availability on Booking
Standard Double room
Standard Double room
Air conditioning and private bathroom
Beds:
205 USD
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Standard Double room with balcony
Standard Double room with balcony
Wireless internet, air conditioning and minibar
Beds:
218 USD
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Standard Double room with sea view
Standard Double room with sea view
Air conditioning and private bathroom
Beds:
225 USD
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Standard Double room with balcony and with sea view
Standard Double room with balcony and with sea view
Wireless internet, air conditioning and minibar
Beds:
245 USD
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Junior Suite with balcony
Junior Suite with balcony
Private bathroom
Beds:
281 USD
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Double Suite beachfront
Double Suite beachfront
Private bathroom
Beds:
283 USD
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Suite with balcony
Suite with balcony
Private bathroom
299 USD
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Duplex Suite with sea view
Duplex Suite with sea view
Private bathroom
312 USD
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Double Duplex Suite with sea view
Double Duplex Suite with sea view
Private bathroom
Beds:
312 USD
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Junior Suite
Junior Suite
Air conditioning and private bathroom
Beds:
319 USD
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Standard room
Standard room
Air conditioning and private bathroom
Beds:
367 USD
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Standard room with sea view
Standard room with sea view
Private bathroom
Beds:
398 USD
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Single Junior Suite with sea view
Single Junior Suite with sea view
Private bathroom
Beds:
423 USD
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Single Suite with sea view
Single Suite with sea view
Private bathroom
Beds:
462 USD
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Standard Single room
Standard Single room
Private bathroom
Beds:
476 USD
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Suite
Suite
Private bathroom
487 USD
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Quadruple Junior Suite
4 x
Quadruple Junior Suite
Private bathroom
Beds:
492 USD
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1 Bedroom Suite
1 Bedroom Suite
Private bathroom
506 USD
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Standard room with balcony
Standard room with balcony
Wireless internet, shower and bath
Beds:
527 USD
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Duplex Suite
Duplex Suite
Private bathroom
530 USD
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Quadruple Suite
4 x
Quadruple Suite
Private bathroom
Beds:
534 USD
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Standard Triple room
3 x
Standard Triple room
Private bathroom
Beds:
553 USD
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Quadruple Duplex Suite
4 x
Quadruple Duplex Suite
Private bathroom
Beds:
557 USD
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Standard room with balcony and with sea view
Standard room with balcony and with sea view
Private bathroom
Beds:
573 USD
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Standard Triple room with sea view
3 x
Standard Triple room with sea view
Private bathroom
Beds:
600 USD
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Standard Junior Suite with balcony
Standard Junior Suite with balcony
Private bathroom
647 USD
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Triple Duplex Suite with sea view
3 x
Triple Duplex Suite with sea view
Private bathroom
Beds:
656 USD
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Triple Junior Suite
3 x
Triple Junior Suite
Private bathroom
Beds:
663 USD
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Triple Suite
3 x
Triple Suite
Private bathroom
Beds:
732 USD
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Standard Suite with balcony
Standard Suite with balcony
Private bathroom
735 USD
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Triple Duplex Suite
3 x
Triple Duplex Suite
Private bathroom
Beds:
778 USD
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Standard Duplex Suite
Standard Duplex Suite
Private bathroom
781 USD
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Run of House
Run of House
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Economy room
Economy room
Private bathroom
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Economy Double room
Economy Double room
Private bathroom
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Standard room with city view
Standard room with city view
Private bathroom
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Standard room with garden view
Standard room with garden view
Private bathroom
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Standard room with park view
Standard room with park view
Private bathroom
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Standard room with pool view
Standard room with pool view
Private bathroom
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Standard Duplex room with sea view
Standard Duplex room with sea view
Private bathroom
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Standard room with water view
Standard room with water view
Private bathroom
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Standard room with view
Standard room with view
Private bathroom
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2 Bedrooms Standard room
2 Bedrooms Standard room
Private bathroom
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Standard Single room with sea view
Standard Single room with sea view
Private bathroom
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Standard Single room with water view
Standard Single room with water view
Private bathroom
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Standard Single room with balcony
Standard Single room with balcony
Private bathroom
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Standard Single room with balcony and with sea view
Standard Single room with balcony and with sea view
Private bathroom
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Standard Quadruple room
4 x
Standard Quadruple room
Private bathroom
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Standard Family room
Standard Family room
Family room with bathroom
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Standard Family room with sea view
Standard Family room with sea view
Family room with bathroom
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Standard Family room with water view
Standard Family room with water view
Family room with bathroom
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Standard Double room with city view
Standard Double room with city view
Private bathroom
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Standard Double room with lake view
Standard Double room with lake view
Private bathroom
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Standard Double room with park view
Standard Double room with park view
Private bathroom
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Standard Double room with partial sea view
Standard Double room with partial sea view
Private bathroom
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Standard Double room with view
Standard Double room with view
Private bathroom
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Standard Double room beachfront
Standard Double room beachfront
Private bathroom
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Standard Quadruple room with sea view
4 x
Standard Quadruple room with sea view
Private bathroom
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Comfort room
Comfort room
Private bathroom
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Comfort Double room with sea view
Comfort Double room with sea view
Private bathroom
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Superior room
Superior room
Private bathroom
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Superior room with water view
Superior room with water view
Private bathroom
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Superior Double room
Superior Double room
Private bathroom
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Superior Double room with sea view
Superior Double room with sea view
Private bathroom
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Deluxe room
Deluxe room
Private bathroom
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Deluxe room with sea view
Deluxe room with sea view
Private bathroom
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Deluxe room with water view
Deluxe room with water view
Private bathroom
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Premium room
Premium room
Private bathroom
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Premium room with pool view
Premium room with pool view
Private bathroom
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Classic room
Classic room
Private bathroom
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Classic Double room
Classic Double room
Private bathroom
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Royal room
Royal room
Private bathroom
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Junior Suite with park view
Junior Suite with park view
Air conditioning and private bathroom
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Junior Suite with sea view
Junior Suite with sea view
Air conditioning and private bathroom
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Junior Suite beachfront
Junior Suite beachfront
Private bathroom
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Junior Suite with balcony and with sea view
Junior Suite with balcony and with sea view
Wireless internet, air conditioning and minibar
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Single Junior Suite
Single Junior Suite
Private bathroom
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Triple Junior Suite with sea view
3 x
Triple Junior Suite with sea view
Private bathroom
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2 Bedrooms Triple Junior Suite
3 x
2 Bedrooms Triple Junior Suite
Private bathroom
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Quadruple Junior Suite with sea view
4 x
Quadruple Junior Suite with sea view
Private bathroom
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Double Junior Suite
Double Junior Suite
Private bathroom
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Double Junior Suite with sea view
Double Junior Suite with sea view
Private bathroom
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Double Junior Suite beachfront
Double Junior Suite beachfront
Private bathroom
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Double Junior Suite with balcony
Double Junior Suite with balcony
Private bathroom
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2 Bedrooms Double Junior Suite
2 Bedrooms Double Junior Suite
Private bathroom
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Standard Junior Suite
Standard Junior Suite
Private bathroom
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Comfort Junior Suite
Comfort Junior Suite
Private bathroom
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Comfort Junior Suite with sea view
Comfort Junior Suite with sea view
Private bathroom
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Suite with sea view
Suite with sea view
Air conditioning and private bathroom
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Suite with water view
Suite with water view
Private bathroom
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Suite with view
Suite with view
Private bathroom
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Duplex Suite with view
Duplex Suite with view
Private bathroom
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Suite beachfront
Suite beachfront
Private bathroom
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Suite seafront
Suite seafront
Private bathroom
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Duplex Suite with balcony
Duplex Suite with balcony
Private bathroom
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Duplex Suite with balcony and with sea view
Duplex Suite with balcony and with sea view
Wireless internet, air conditioning and minibar
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Suite with balcony and beachfront
Suite with balcony and beachfront
Wireless internet, air conditioning and minibar
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1 Bedroom Duplex Suite
1 Bedroom Duplex Suite
Private bathroom
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Single Suite
Single Suite
Private bathroom
Beds:
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Single Duplex Suite with sea view
Single Duplex Suite with sea view
Private bathroom
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Single Suite with water view
Single Suite with water view
Private bathroom
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Triple Suite with sea view
3 x
Triple Suite with sea view
Private bathroom
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Triple Suite beachfront
3 x
Triple Suite beachfront
Private bathroom
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Quadruple Suite with sea view
4 x
Quadruple Suite with sea view
Private bathroom
Beds:
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Quadruple Suite with water view
4 x
Quadruple Suite with water view
Private bathroom
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Quadruple Suite with balcony
4 x
Quadruple Suite with balcony
Private bathroom
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Family Suite
Family Suite
Family room with bathroom
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Double Suite
Double Suite
Private bathroom
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Double Duplex Suite
Double Duplex Suite
Private bathroom
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Double Suite with sea view
Double Suite with sea view
Private bathroom
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Double Suite seafront
Double Suite seafront
Private bathroom
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Double Suite with balcony
Double Suite with balcony
Private bathroom
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1 Bedroom Double Suite
1 Bedroom Double Suite
Private bathroom
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Double Suite with view
Double Suite with view
Private bathroom
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Quadruple Duplex Suite with sea view
4 x
Quadruple Duplex Suite with sea view
Private bathroom
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Quadruple Suite seafront
4 x
Quadruple Suite seafront
Private bathroom
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Standard Suite
Standard Suite
Private bathroom
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Comfort Suite
Comfort Suite
Private bathroom
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Deluxe Suite
Deluxe Suite
Private bathroom
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Deluxe Suite with water view
Deluxe Suite with water view
Private bathroom
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Presidential Suite
Presidential Suite
Air conditioning and private bathroom
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Presidential Single Suite
Presidential Single Suite
Private bathroom
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Presidential Triple Suite
3 x
Presidential Triple Suite
Private bathroom
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Presidential Quadruple Suite
4 x
Presidential Quadruple Suite
Private bathroom
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Presidential Double Suite
Presidential Double Suite
Private bathroom
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Apartment
Apartment
Private bathroom
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Duplex Apartment
Duplex Apartment
Private bathroom
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1 Bedroom Apartment
1 Bedroom Apartment
Private bathroom
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Studio
Studio
Private bathroom
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Studio with sea view
Studio with sea view
Private bathroom
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Triple Studio with sea view
3 x
Triple Studio with sea view
Private bathroom
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Double Studio with sea view
Double Studio with sea view
Private bathroom
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Double Studio
Double Studio
Private bathroom
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Cottage
Cottage
Private bathroom
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Cottage with water view
Cottage with water view
Private bathroom
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Bungalow
Bungalow
Private bathroom
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1 Bedroom Bungalow
1 Bedroom Bungalow
Private bathroom
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More rooms

Description

Helena Sands is a 5-star hotel built in 2004 and renovated in 2013, located directly on the first line of Sunny Beach with a sandy public beach just 30 meters away. The hotel offers 196 rooms in an 8-floor building, many with sea views and balconies. It features an indoor heated pool, an outdoor pool, and a well-regarded spa center that includes a Turkish bath, sauna, and a variety of wellness treatments available for an extra charge. Dining options include a buffet restaurant with a terrace, a paid a la carte fish restaurant, and two bars where towels, umbrellas, and sunbeds are provided free of charge both by the pool and on the beach. Families can benefit from extensive kids’ facilities such as a children’s pool, playground, and club. Guests praise the hotel for its clean and spacious rooms, excellent and varied food, and friendly staff, although some note occasional loud music and limited drink options at dinner. Parking is available for a fee, and pets are not allowed.

Location

Helena Sands is situated in the northern part of Sunny Beach resort, about 3 km from the town center and 48 km from Bourgas Airport (BOJ). The hotel is positioned on the beachfront with a promenade running between the building and the beach, offering easy access to the sea and sunbathing areas. Nearby dining options include Sunny Holidays Restaurant (205 m), Dolphin Coast Restaurant (220 m), and Windmill Restaurant (226 m). While the hotel is somewhat removed from the busiest tourist streets, guests appreciate the quieter atmosphere and good transport links for exploring the wider area.

Tips

  • Book early if you want a sunbed on the beach, as they can be reserved with towels early in the morning.
  • Consider bringing your own drinks to dinner or the beach to avoid high prices.
  • If sensitive to noise, request a room away from the beach bar and neighboring hotels to avoid loud music at night.

Policies and conditions

  • Child policies: Children of all ages are welcome at this property. Additional fees may be charged for children using existing beds. Add the number of children to get a more accurate price.
  • Cribs and Extra Beds: Extra bed and crib policies may vary according to room type. Please refer to the room type details for more information.
  • Breakfast: Buffet [Mon - Sun] 07:30-10:30 Open Additional breakfast fees are not included in the total and need to be paid at the property.
  • Pets: Pets are not allowed
  • Age Requirements: The main guest checking in must be at least 18 years old
  • Check in time: 14:00. Check out time: 01:00-12:00.
2 guests
Adults2+
Children under 170+
Age7+
Age7+
Age7+
Age7+
Age7+
Age7+
Age7+
Age7+
Age7+
Age7+
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Services and facilities

General
  • ATM
  • Shopping on site
  • Computer
  • Air conditioning
  • Elevator/lift
  • Currency exchange
  • Smoke-free property
  • Heating
  • Newspapers
  • Ticket assistance
  • Garden
  • Television in lobby
  • Terrace
  • All Spaces Non-Smoking (public and private)
  • Reception desk
Rooms
  • Bridal suite
  • Non-smoking rooms
  • Room service
  • Family room
  • VIP room amenities
  • Cable TV
  • Minibar
  • Hairdryer
  • Shower/Bathtub
  • Bathtub
  • Shower
  • Toiletries
Accessibility
  • Accessibility features
  • Wheelchair Accessible
Services and amenities
  • Ironing
  • Luggage storage
  • Laundry
  • Safe-deposit box
  • Concierge services
  • Dry-cleaning
  • Luggage storage
  • Telephone
Meals
  • Bar
  • Diet menu (on request)
  • Breakfast
  • Buffet breakfast
  • Breakfast in the room
  • Cafe
  • Restaurant
  • Restaurant (buffet style)
  • Snack bar
Internet
  • Free Wi-Fi
  • Internet
Transfer
  • Airport transportation
  • Car rental
Languages Spoken
  • English
  • Multi-language staff
Tourist services
  • Tour assistance
Recreation
  • Library
  • Barbecue grill(s)
  • Billiards
  • Sun Deck
  • Ping-Pong
Parking
  • Parking
Pool and beach
  • Swimming pool
  • Outdoor pool
  • Beach facilities
  • Private beach
  • Next to the beach
Business
  • Business center
  • Event facilities
  • Conference Hall
Sports
  • Fitness facilities
Beauty and wellness
  • Solarium
  • Sauna
  • Spa
Kids
  • Playroom
  • Children's playground
  • Children swimming pool
  • Family/Kid Friendly
Pets
  • Pets Not Allowed

The hotel is located on first line from the shore.

The nearest beach is located on the distance of 30 m. It takes 0 minutes To the beach!

The distance to the sea is 220 meters

Street view

ROYAL PALACE HELENA SANDS 5* Солнечный Берег – РОЯЛ ПАЛАС ХЕЛЕНА САНДС 5 Солнечный Берег видео обзор

Map

Reviews

Cleanliness
Amenities
Location
Service
08.12.2025 Laurence
Stayed a week at Helena Sands. Hotel is different, but quirky but we liked it. All usual amenities, right on the beach, great pool and gardens. Wellness suite, indoor pool. We stayed half board. Plenty of choice, fresh and no need to go hungry. Could be little tastier but maybe that's just me. Only gripe is a total lack of any drink at dinner, unless of course you pay. Stayed in September towards the end of the season so it was not packed. Always a sunbed. Right at the end of the strip about 20 mins walk to flower st. All in all we enjoyed it.
05.10.2025 J
Fab hotel Great food Lovely sea views Good location Nice sandy beach Excellent facilities Shop & stalls nearby Good transport links
01.10.2025 HAZYLAND
Went for a week's fly and flop holiday. Weather was amazing, not too hot. Hotel was tucked away at the end of Sunny Beach ***** so its a bit quieter than the rest of it. There is a little noddy train that tales you from one end to the other for approx 6 Lev (will be euros from Jan 26) along the promenade. Alternatively it is a lovely strill or for those who need help there is the Neesebar Mobility services where you can hire a mobility scooter for approx £10 per day. Beware though that Bulgaria does not really cater for disabled people on mobility scooters with the roads and pavements etc. Back to the hotel, Helena Sands is the beach side hotel (half board) with Helena Park behind it (all inclusive). The hotel is clean and tidy and well looked after. The rooms were of a generous size with free safe. Hairdryer a bit pants and no iron in the room. Bathroom was lovely and clean. No complaints. Loud music a couple of nights during the week, from neighbouring hotel, but nothing that ear plugs wouldn't solve. Food - I am the fussiest person on earth when it comes to holiday food and believe me this was the BEST food I've ever had on holiday. The choicest cuts of meat. You could virtually have a roast dinner every night if you wanted, loads of different choices every evening. You would struggle to go hungry here. Breakfast was also superb. The only downside was that all drinks were very expensive, even the water. To get round this me and my sister took our own drinks down to dinner with us every evening . There is a local Carrefour a few hundred yards away so we went there to stock up on soft drinks and the alcohol was bought on the way out at the airport. There was no entertainment in this hotel on an evening and for us there could've been some background music from speakers but there wasn't and it resulted in a very drab atmosphere. If you wanted entertainment you could always go across to the All Inclusive side - just remember to take your own drinks. The pool was absolutely freezing but there is also am indoor heated pool if you prefer that. Beware of the woman at the Spa - totally put me off having a massage by the 'hard sell' She was relentless. Overall, a fabulous holiday, great food, friendly staff and some great local bars within walking distance. Average age of clientele - 60 yrs + (could just have been due to the kids being back at school)
25.09.2025 smlab.
My stay at this hotel is coming to an end. The hotel has a good location. The waiters and housekeeping are top-notch. However, the service at the front desk is unacceptable. Every time I ask a question or request, they say it's not possible without checking or even trying to help. Because of this, I will definitely never return here.
24.09.2025 Santiago
Absolutely amazing,

Quiet and relaxing holidays.
And the best food you could ask for, we stayed for 1 week and every day there was something different.

Highly recommend and we will definitely be back.
15.09.2025 Gregory
Can't say enough good things about this resort hotel. First of all, the location is perfect. It's on the north side of Sunny Beach, away from much of the touristy/divey shopping and bars and stuff, which are fun...but better to be a little removed from that stuff for where you stay. The room we got was fantastic, great view. We did the full board (breakfast and dinner) and the food was pretty good, not great, but lots of choices! The poolside bar/restaurant was really good. Did dinner there one night - so good. Helena's beach access is perfect as well, perfect and secluded from the more touristy areas. Overall, really really great experience.
13.09.2025 raymond
Nice rooms generously equipped with everything you will probably need. Downside for me was the perpetual party music. We initially had a room on the south side of the hotel facing a neighbouring hotel which had thumping bass and screaming guests until midnight. After 2 nights paid another 200euro to upgrade to an identical room on the east side overlooking the beach thinking the sound of the waves throughout the night would be nice. Unfortunately completely blotted out by the hotels own beach bar which competed with the waves by playing its own brand of R&B. Considering at this time of the year 90% of the hotel guests are pensioners and there were only 3 customers in the beach bar, I’m fairly sure the music was being played by the bartenders for their own amusement. Shame. Nice hotel, great facilities but don’t see ourselves coming back here.
04.09.2025 680mandyh
Overall a great hotel. Good location - away from the main ***** so quieter but means reasonable walk to most bars and restaurants. Welcoming, friendly staff who were keen to help. Good sized, well equipped rooms. Rooms cleaned daily and fresh towels supplied. Very good selection at breakfast. Few children which for us was a bonus. Few negatives unfortunately- pool was freezing and could have done with being heated. Hairdryer in room not very powerful and mattresses very soft. Also could have done with lunch restaurant on site. Overall if you want to go to Sunny Beach I would recommend Helena Sands Resort
21.08.2025 April
First holiday in 13 years, best holiday ever. Hotel was absolutely beautiful, staff could not do enough for you they were all lovely. The food and presentation were first class, never have I seen anything like it. I will definitely be going back soon.
17.07.2025 AndreeaGeorgescu
I stayed at Helena Sands first week of July. Everything was top! Large and fancy rooms, beautiful view to the sea, they changed towels every day, also linen was changed often, design is very beautiful, a lot of paintings, food was gorgeous and very mixed, a lot of fruits, all types of meat and fish, seafood, cakes were waw ! I like that there is a tower with a big clock and we could see what time is from the beach and from our balcony.The beach was lovely, the sea was quite and warm, no waves, soft sand at the bottom of the water, a real pleasure to enter into the water. I loved that it was very quiet, more quite than Helena Park, maybe because it has half board concept and most people with kids go to Helena Park which has all inclusive and a lot of entertainers. I definitely come back again to Helena Sands.
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POIs near hotel

attraction
Airplane (2.6 km)
Aircraft installation attraction showcasing vintage aviation history in Sunny Beach.
attraction
Ferris Wheel (3 km)
Observation wheel providing panoramic views of Sunny Beach and the Black Sea coast.
castle
Camelot (46 min)
Medieval-style castle bar offering themed dining and entertainment in Sunny Beach.
attraction
Bulgarian Gold Olympic Glory (51 min)
Monument celebrating Bulgarian Olympic achievements and gold medalists from the country's sports history.

Cafe and Restaurants near hotel

restaurant
Restaurant «Sunny Holidays» (3 min)
Vilna zona Delfin
restaurant
Dolphin Coast Restaurant (3 min)
Меркурий 10, 8240 Slanchev Bryag, Sunny Beach
restaurant
Restaurant «Windnill» (3 min)
8240 Sunny Beach

Frequently asked questions about Helena Sands

How far is Helena Sands from the nearest airport?

The hotel is approximately 48 km from Bourgas Airport (BOJ).

Are pets allowed at Helena Sands?

Pets are not allowed at this hotel.

What types of rooms does Helena Sands offer?

Room types include a variety of standard, comfort, superior, deluxe, junior suites, suites, and apartments, many with options for sea views, balconies, and multiple bedrooms.

Does Helena Sands provide facilities for children?

Yes, the hotel offers a children’s pool, playground with slides, a kids club for ages 4-12, and provides baby cots and strollers on request free of charge.

Is there beach access and are sunbeds free?

Yes, the hotel has direct access to a public sandy beach 30 meters away, with free sunbeds, umbrellas, and towels available in limited quantity.

Hotel prices for: May - June 2026 calendar

The average hotel price this month is 219 USD The best time to book is May 26, with rates starting from 185 USD

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