Side, Hamburg, a Member of Design Hotels in Hamburg

We celebrated birthday with my husband here. It was really good decision to celebrate it in SIDE hotel. Service is 10/10, so comfy bed, quiet, clean. Spa is quite small but nice 😊

Lovely hotel. Centrally located. Great spa facilities. Comfortable bedroom.

One of my favorite hotels that makes business travel much more enjoyable!

Starts with a fantastic breakfast with high quality and tasty dishes from omelette and eggs Benedict to their buffet with ample choice of bread, cheese, very fresh peeled fruits, fish etc etc and your usual bacon eggs pancakes etc. staff are all very friendly and helpful. Rooms are well designed, love that there is lots of hooks and storage. Gym and pool are great, just not much free weight but sauna and steam bath also nice. Top notch hotel, wish I could bring my family

We came to Hamburg for the lion king musical and chose to stay at the side hotel for 2 nights over the weekend.

The room was good but not overwhelming in size. The bed was comfy but it was not a kind size bed, other 5 star establishments had bigger beds before.
All in all the room was clean and functional. I liked the multiple storage options. The room looks a little boutique but old though not worn.
One bottle of water was provided for us which I think should be 2 at least and refilled during the day even without cleaning service.

I loved that we got 2 free mocktails for choosing to cancel the cleaning service.

Breakfast was abundant but choice was kind of limited to western breakfast. Lots of cheeses and sausages. I loved the menu to choose from which included different hot dishes and also coffee varieties plus healthy drink options.
The egg Benedict was disappointing though with veeery liquid egg yolk and even solid egg white. It should be a little firm at least. The omelette, however, was yummy!

Location of the hotel is very good as well. Close to the Center and co both the fair and the shopping district.

All in all a good hotel with a great location and a good balcony as well. A couple of points to improve though!

Our recent stay at SIDE Hotel Hamburg was a memorable experience that balanced thoughtful luxury with warm professionalism. While the hotel may show some signs of age in certain areas, what truly sets it apart—and earns it a full 5-star rating—is its exceptional staff, unbeatable location, and excellent value for money.
Let me start with what makes SIDE special:
The staff is the heart of this hotel. Always kind, humble, and incredibly professional, they consistently went out of their way to assist us. Whether it was helping with custom breakfast requests, bringing ice to the room (several times – I’m a “wine with ice” kind of person), or offering umbrellas on a rainy Hamburg day – they made every interaction feel personal and genuine.
The location in Gänsemarkt is absolutely perfect – central, safe, and within walking distance to many of Hamburg’s key spots. For a five-star hotel in this area, the price was surprisingly reasonable, especially considering the high level of service and facilities.
Breakfast deserves its own spotlight: high-quality ingredients, fresh selection, and delightful extras like prawns and seafood specialties—not something you’ll find in your average city hotel. You can also request dishes à la carte – omelets, Eggs Benedict, and more – all beautifully prepared and served with a smile.
There’s parking available right next to the hotel in a dedicated garage for €40/day, which is convenient and easy.
Now, for a few points of constructive feedback, shared in the spirit of helping a great hotel become even better:
• The room design, particularly the bathroom with glass walls and a sheer curtain, feels a bit outdated and impractical by today’s standards. It looks elegant, but lacks real privacy.
• The sanitary fixtures were functional, but not as modern or user-friendly as one might expect at this level.
• Mattresses were on the softer side, and the blankets quite warm for the summer months.
• The air conditioning felt underpowered and didn’t cool the room as efficiently as other luxury hotels I’ve stayed in.
That said, these are not deal-breakers, and certainly not reasons to lower the rating. The overall quality of service, the hospitality, and the sense of care we felt throughout our stay more than compensated for these relatively minor points

Sleek modern architecture with a warm, stylish atmosphere. The lobby’s glass atrium and moody lighting set the tone. Rooms are clean, well-appointed, and surprisingly quiet. Service is professional, the rooftop and spa are standout perks. A great choice for design lovers seeking comfort in the heart of the city.

Nice hotel in a central location. Big room but the washroom was a bit oddly designed.

The hotel staff was fantastic! Especially the team in the restaurant.
I was not very happy with the curtains/blinds in the room. Did not block out enough light, Which made it quite difficult to sleep after 5 am. Sleeping in was not an option.
The hotels AC system was also down while I was there, which did not help my sleeping situation.
Overall, hotel is nice. Location is amazing. The hotel team was the real highlight.