Hotel Franceschi — Villa Mimosa in Forte dei Marmi

Amazing hotel, truly worth every cent! Located right in the city center with convenient on-site parking. The food is excellent, especially the breakfast, which offers a wide variety of choices. Room service is available (just note that there’s a €5 charge per item, which is the only downside).

The rooms are very clean, and the hotel features a lovely rooftop and terrace, perfect for relaxing. It’s also pet-friendly, which is a big plus. I really enjoyed my stay here and would definitely come back!

We’ve stayed at this hotel five times over the past year — and every time it feels like coming to visit old friends ❤️ The staff are incredibly friendly, and the atmosphere is so warm and welcoming that you truly feel at home, not in a hotel.

Breakfasts are unforgettable — delicious, cozy, and with a stunning view 😍 Everything is close by: beaches, shops, and lovely walking spots. It’s very convenient that there’s parking right in the courtyard and free bicycles for guests. The rooms have bathrobes, slippers, and all the little details that make your stay extra comfortable.

A special thanks for the restaurant recommendations — since last year, those places have become our favorites, and we visit them every time we come back!
Even small touches like a box with playing cards in the room show how thoughtful the hosts are — a perfect bonus for a rainy day ☔️

The hotel has closed for the autumn season, and we’re already looking forward to the next one — we’ll definitely be back as soon as the doors open again! 💛

I am really bothered with the unleashed dogs in the hotel this is not acceptable.
This affects the hygiene of the hotel having pets all over the lobby and it the breakfast area

Clean excellent service good location near town staff very friendly

The property is lovely with lots of shade and a pleasant garden. The staff is very friendly and is always there to help and give advice. The room was spacious and clean, and offered everything we needed.

Perfect stay!

This is a wonderful hotel. Very classy. The lobby area is awesome. It has a beautiful garden. The breakfast area was great. And the breakfast was great. People are awesome. The rooms are beautiful . Not much bad to say about this place except the parking area was very small and a little difficult to navigate in. I came here with my son, but I would love to come with my wife. She would love it.

We stayed at so many places around the world but the Franceschi we will never forget and we will come back. That is just so a wonderful place. You feel the care about people but also about the hotel. Every detail shows the love how this fantastic hotel is inspiring their guests. The service is outstanding. Always a smile. Please have dinner at the Franceschi. Exceptional food. What a location. We just love it.

This lovely hotel and it's friendly staff were more than we could have hoped for. The place was charming and clean with every detail in perfect order. I will recommend this to any traveler who wants a quiet place a short walk to the oceanside and town center. The hostess gave us good tips for places to visit and our trip has been wonderful for them! Thank you!

Really nice hotel. We only stayed for one night but it was a good night. The staff were pleasant, breakfast was good, room comfortable and the shower was powerful with lots of toiletries and fluffy towels available. We had a double room with an extra bed for our child and we all slept well. There is a building site next door but we are early risers so it didn’t bother us. The staff were happy to bring us a tray of tea and coffee things to make up some hot drinks in our room. The parking is weird; staff ask for your keys so that they can juggle the cars if they need to. This made leaving the hotel slightly delayed because there isn’t always somebody in the front desk. All in all, a good stay and I’d have happily stayed another night.